Making data clear and captivating
Arla Innovation Icons
To elevate Arla’s internal and external reporting for new product development (NPD), the Innovation team tasked us with refreshing their internal branding. We designed a flexible suite of icons tailored for use across presentations and documents, creating a cohesive, visually engaging system that could easily adapt to various formats—streamlining communication and making complex data more accessible.
The brief
- Icon concepts
- Icon development
When
2023
We ensured that the icons could seamlessly fit into various types of reporting materials - be it digital presentations, printed documents, or collaborative platforms. The icons were built to maintain clarity and aesthetic appeal, no matter where or how they were displayed, reinforcing a consistent visual language throughout Arla’s internal communications.
Callam Hayden - Innovations Manager, Arla Foods